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Marketing Automation Manager / CRM (f/m/d)

In Berlin, Vollzeit und unbefristet mit Berufserfahrung
Viessmann Group | 29.07.2019

What gets you out of bed in the morning and keeps you motivated throughout the day? What do you spend your most valuable asset - time - doing? If these questions are important to you, then apply for a position with Viessmann, the next-generation family business. More than 12,000 employees in 74 countries develop climate and energy solutions for customers around the world. This is where classic manufacturing and new startups combine to deliver innovation. At Viessmann, you can help to shape the living spaces for generations to come. Sounds interesting? Then get in touch today.You love to create pixel perfect experiences?

For VC/O, the digital hub of the family business Viessmann, we are looking for you

… What You'll Do

- You're responsible for the general implementation of a marketing automation tool B2C/B2B/B2B2C within the salesforce marketing cloud
- You're responsible for the requirement management in the areas of marketing & sales
- You support developing and implementing end-to-end journey and lifecycle communication campaigns throughout each step
- You are responsible for the international rollout of the marketing cloud incl. trainings for power user
- You are supporting the international marketing teams in the field of marketing automation
- You are responsible for the further development of user / buyer-personas
- You take care of administrative tasks, such as preparing draft decisions for presentations

… Who You Are

- University degree or completed training with focus on marketing / IT
- Several years of professional experience as campaign manager for B2B-, B2B2C and / or B2C-field
- Experience with Salesforce Marketing Cloud as a marketing- / sales- automation tools are a must (Scripting language AMPscript)
- Experience in the handling of CRM-systems (Salesforce) as well as experience with analysis tools and campaign management
- Analytical and conceptual expertise, basic technical understanding as well as a strong customer and service orientation
- Taking initiative in identifying business opportunities and executing them pragmatically by relying on excellent project management skills
- A good team player, happy to work across departmental disciplines
- Positive attitude / charismatic in providing encouragement to the team members
- Experience managing multiple projects simultaneously and working under pressure
- Fluent in German and English, further language skills are preferable

… Why you should join us

- You work in diverse teams and settings
- A challenging role in a growth environment with a huge personal development perspective
- Our culture is based on a responsible, team-oriented & entrepreneurial way of working
- Receive a highly competitive industry salary
- Be an intrapreneur, shaping a German family company from within
- Learn with us and develop further

… interested?

We are looking forward to your application.


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