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Praktische Tipps für die corssmediale Adressgewinnung

Matthew Hayes gibt praktische Tipps zum Thema E-Mail Adressgewinnung.
25.07.11 | Interessanter Artikel bei Clickz

Generating a net increase in the number of email addresses on your email list should be a vital component of every email marketing strategy. However, it is not easy, and it cannot happen overnight.
We all know that buying or renting a list is not an option. So, I'm not even going to cover that.

The List Growth Landscape

Approximately 30 percent of your list will churn this year, according to research from Return Path, FreshAddress, and other email service providers. In addition, 51 percent of marketers say they are seeing slow list growth this year.

5 Essential Components of List Growth

These factors can affect your list growth.